What is an MSBA?

An MSBA is abbreviated for Master of Science in Business Analytics and is an advanced business degree. Business Analytics is the process of using data, statistical analysis, and technology to analyze business performance, gain insights, and support decision-making. Professionals in business analytics help organizations make data-driven decisions to improve efficiency, profitability, and competitiveness.

Business analytics is used in various industries, such as finance, healthcare, retail, and manufacturing, to optimize operations, enhance customer experience, and improve strategic planning.

Why get an MSBA?

  1. Increase Your Value

    Acquire the knowledge and skills necessary to compete in the fast-changing world of global business. Master core competencies such as accounting, finance and marketing, while developing the in-demand analytical skills organizations need.

  2. Expand your Network

    Progress through the program with your cohort, working in teams and forming close relationships with your Elon colleagues and professors. You’ll also have the opportunity to work alongside MBA students for a diverse and enriching classroom experience.

 

Learn more about the Elon MSBA