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Career Path: Marketing Manager
Job Description
Marketing managers promote businesses, services, products, or brands. They develop marketing and pricing strategies, generate new business leads, and oversee marketing department staff. They also manage marketing budgets and analyze trends.
Typical Position Requirements
- Bachelor’s degree in marketing, finance, business administration, or similar.
- A master’s degree in a relevant field will be advantageous.
- Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
- Extensive knowledge of marketing strategies, channels, and branding.
- Superb leadership, communication, and collaboration abilities.
- Exceptional analytical and problem-solving skills.
- Strong time management and organizational abilities.
Source: Betterteam