Learn Why Communication Design is Important – And How to Leverage It

In today’s fast-paced world, clear and engaging design is as important as ever.

Businesses, governments, nonprofits, you name it must communicate effectively with their audiences to convey their message, build brand awareness, and achieve their goals.

Communication design plays a pivotal role in conveying information. It combines elements of textual and visual communication to create a cohesive message that resonates. By utilizing principles of design, such as layout, typography, color theory, and imagery, communication design ensures that information is not just presented but also comprehensible, engaging, and memorable. A well-executed design strategy can significantly enhance how information is perceived and understood.

At Elon, students become visual storytellers, utilizing their skills to reach audiences through print publications, advertising, websites and mobile media.

Shape the visual world

The design of media and communication messages is important in a visual world. These messages may involve the design of print publications, advertisements, and websites or mobile media.

A Bachelor of Arts degree with a major in Communication Design requires 52 credit hours in Communications, plus GST 115 Public Speaking (2 hours), ART 112 Fundamentals of Design (4 hours) and ART 260 Introduction to Intermedia and Photography (4 hours). Students must complete a minimum of 72 credit hours outside of Communications, including an academic minor or double major or a semester abroad in an Elon-approved program.

Communication Design Requirements & Courses

Communication Design News