Elon University
The prediction, in brief:

The heightened Internet presence of P&G, GE, Citicorp, Met Life, Sharper Image and the like will attract more consumers to the Internet, and EC transaction volumes will surge.

Predictor: Crisci, Paul

Prediction, in context:

In a 1995 article he wrote for Red Herring, Paul Crisci writes: ”Attracted by the Internet’s ever-more-vast audience, leading consumer-goods, financial-service and direct-marketing businesses will soon master the art of Internet EC [Electronic Commerce] and overrun many of the initial boutiques. In turn, the heightened Internet presence of P&G, GE, Citicorp, Met Life, Sharper Image and the like will attract more consumers to the Internet, and EC transaction volumes will surge.”

Date of prediction: January 1, 1995

Topic of prediction: Economic structures

Subtopic: E-commerce

Name of publication: Red Herring

Title, headline, chapter name: The Internet Is Much More Than AnInformation Highway

Quote Type: Direct quote

Page number or URL of document at time of study:
http://www.redherring.com/mag/issue25/more.html

This data was logged into the Elon/Pew Predictions Database by: Stotler, Larry