Elon University
The prediction, in brief:

The success of electronic mail has caused a bottleneck that can only be freed by a new approach to how we send and manage messages … Web browsers [will] eventually be built into most applications instead of run as stand-alone applications as they typically are today.

Predictor: Zisman, Michael

Prediction, in context:

A Business Wire report on the European IT Forum 1995, sponsored by market-research company International Data Corp., includes a segment on a presentation by Michael Zisman, a vice president with Lotus Development Corp.: ”The success of electronic mail has caused a bottleneck that can only be freed by a new approach to how we send and manage messages, Michael Zisman … told attendees. E-mail so far has been characterized by a ‘pull’ or ‘push’ approach, he asserted, in which the sender either bombards recipients with mail, or as in the cast of Lotus Notes, posts messages to a database and hopes people will read them … [Zisman forecasted] that Web browsers [will] eventually be built into most applications instead of run as stand-alone applications as they typically are today.”

Biography:

Michael Zisman was a vice president with Lotus Development Corp. (Technology Administrator/Developer.)

Date of prediction: September 5, 1995

Topic of prediction: Communication

Subtopic: E-mail

Name of publication: Business Wire

Title, headline, chapter name: Ellison, Gates Jockey for Position on Info Highway at IDC’s European IT Forum

Quote Type: Paraphrase

Page number or URL of document at time of study:
http://web.lexis-nexis.com/universe/document?_m=10b583b35d8db4e927149c6d774af9fe&_docnum=1&wchp=dGLbVlb-lSlzV&_md5=5b3885951838996becae48e23ee86726

This data was logged into the Elon/Pew Predictions Database by: Anderson, Janna Quitney