It’s 2000, and American homes bulge with the latest multimedia gizmos. By now, consumers have already been purchasing everything from pepparoni pizzas to portfolio investments online for years. Still, few people have time to sit at the computer … you can profit from this problem by becoming a personal shopper who knows what goods, services and information are available anywhere online.
Predictor: Sileo, Lorraine
Prediction, in context:In a 1995 article for Home Office Computing, Carol Leonetti Dannhauser reports on the top employment/business ideas for the year 2000. She interviews a panel of experts, including Lorraine Sileo of Simba Information, a media forecasting and consulting firm in Wilton, Conn. Dannhauser writes about the expected need for personal online shoppers: ”It’s 2000, and American homes bulge with the latest multimedia gizmos. By now, consumers have already been purchasing everything from pepparoni pizzas to portfolio investments online for years. Still, few people have time to sit at the computer and search the electronic circulars when their kids are late for football practice and deadlines loom. Lorraine Sileo says you can profit from this problem by becoming a personal shopper who knows what goods, services and information are available anywhere online. Clients can e-mail you their shopping lists – from new black pumps to a file on the company they’re pitching – and within a few hours you can deliver it to their doors.”
Date of prediction: January 1, 1995
Topic of prediction: Economic structures
Subtopic: Shopping
Name of publication: Home Office Computing
Title, headline, chapter name: Best Businesses For the Year 2000: Which 35 Opportunities Will Be Hard to Beat – and Which Will Be Obsolete
Quote Type: Paraphrase
Page number or URL of document at time of study:
http://web.lexis-nexis.com/universe/document?_m=4cec6d3d4651d4c4adc3992cc94c5f0e&_docnum=1&wchp=dGLbVtb-lSlAl&_md5=9d2e27b03e11989b192aad70c299c7b8
This data was logged into the Elon/Pew Predictions Database by: Anderson, Janna Quitney