Elon University
The prediction, in brief:

The solution to everything on the Internet is software; software is king.

Predictor: Hogan, Edward J.

Prediction, in context:

In a 1995 article for BusinessWeek magazine, Amy Cortese interviews Edward J. Hogan of MasterCard International. Cortese writes: ”By now the vision of cyberspace is pretty familiar … We’ll work, shop, chat, and amuse ourselves in a new online realm that will put every conceivable form of information – from a stock report to a digitized, interactive movie – instantly at our fingertips … Cyberspace – especially the uncharted expanse known as the Internet – is still not a safe, hospitable and compelling environment for businesses and consumers. Often, it seems a harsh and unforgiving place … What will change all that? In a word, software. There is an enormous need for ‘enabling’ software – to speed up transmission of huge video files, to guide you through hundreds of TV channels, to manage thousands of online transactions, and to make sure those transactions are secure. ‘The solution to everything on the Internet is software,’ says Edward J. Hogan, senior vice president at America’s MasterCard International Inc., which expects its member banks to start doing business on the Net this year. ‘Software is king.'”

Date of prediction: January 1, 1995

Topic of prediction: Information Infrastructure

Subtopic: Language/Interface/Software

Name of publication: BusinessWeek

Title, headline, chapter name: Crafting Software That Will Let You Build a Business Out There

Quote Type: Direct quote

Page number or URL of document at time of study:
Page 34

This data was logged into the Elon/Pew Predictions Database by: Anderson, Janna Quitney