Don’t forget: just like there are only so many Monets and so many Picassos, there are only so many filmmakers who can make a “Citizen Kane” or a “Gone With the Wind” and capture the imaginations of tens of millions of people. Not everybody can do that. Really great artistic talent is not a commodity. It’s always a scarce resource. So yeah, Hollywood’s going to have to reinvent itself. But Hollywood as a leading cultural force … that’s never going to change.
Predictor: Sassa, Scott
Prediction, in context:In a 1995 article for Wired magazine, David Kline interviews Scott Sassa president of Turner Entertainment Group. After asking, “So Hollywood’s not dead?” Kline quotes Sassa saying: ”Don’t forget: just like there are only so many Monets and so many Picassos, there are only so many filmmakers who can make a ‘Citizen Kane’ or a ‘Gone With the Wind’ and capture the imaginations of tens of millions of people. Not everybody can do that. Really great artistic talent is not a commodity. It’s always a scarce resource. So yeah, Hollywood’s going to have to reinvent itself. But Hollywood as a leading cultural force, as a major industry, and even as a physical place – a watering hole that brings together this critical mass of storytelling talent and resources – that’s never going to change.”
Date of prediction: January 1, 1995
Topic of prediction: Economic structures
Subtopic: General
Name of publication: Wired
Title, headline, chapter name: Savvy Sassa: If Mass Media is Obsolete, and Pointcasting is the Future of Media, Why Would Anyone in Their Right Mind Want to Buy a Broadcast Network? (Or What Does Turner Entertainment’s Wunderkind President Scott Sassa Know That You Don’t?)
Quote Type: Direct quote
Page number or URL of document at time of study:
http://www.wired.com/wired/archive/3.03/sassa_pr.html
This data was logged into the Elon/Pew Predictions Database by: Anderson, Janna Quitney