The prediction, in brief:

In the future, companies will give you stuff. For instance, Domino’s might give you a little machine with two buttons: pizza with cheese, pizza with pepperoni. You throw it on top of your refrigerator and you come home late at night. You’re so lazy you won’t even make a phone call – you press one button! There’s a cellular modem connected by cellular digital packet data, a new standard for sending data over cell lines to the cellular data network, back to Domino’s. Fifteen minutes later, there’s a pizza.

Predictor: Colony, George

Prediction, in context:

In a 1995 article for Wired magazine, David Buerger interviews George Colony, president of Forrester Research and the creator of the term “client-server computing,” about the future. After asking about the future of hand-held computers and communications tools, Buerger quotes Colony saying:”In the future, companies will give you stuff. For instance, Domino’s might give you a little machine with two buttons: pizza with cheese, pizza with pepperoni. You throw it on top of your refrigerator and you come home late at night. You’re so lazy you won’t even make a phone call – you press one button! There’s a cellular modem connected by cellular digital packet data, a new standard for sending data over cell lines to the cellular data network, back to Domino’s. Fifteen minutes later, there’s a pizza.”

Date of prediction: January 1, 1995

Topic of prediction: Economic structures

Subtopic: Shopping

Name of publication: Wired

Title, headline, chapter name: Power Pundit: Super Analyst/Consultant George ‘Golden Guts’ Colony Delivers Some Really Educated Guesses

Quote Type: Paraphrase

Page number or URL of document at time of study:
http://www.wired.com/wired/archive/3.03/colony_pr.html

This data was logged into the Elon/Pew Predictions Database by: Anderson, Janna Quitney