New Media will not be the same as either cable, telephone, or PC industries. The New Media industry will be created over the next three to five years out of innumerable wild guesses, valiant tries, and spectacular flops. There is no formula for success. There is no roadmap. And there is no place to hide.
Predictor: Stahlman, Mark
Prediction, in context:In a 1994 article for Red Herring, Mark Stahlman, the president of New Media Associates, shares his take on the Internet and the future of new media. Stahlman writes: ”There’s no getting around it: New Media means new industry. Yes, New Media will use the communications fabric supplied by the cable and telco operators and it will use the platforms delivered by the PC vendors. But New Media will not be the same as either cable, telephone, or PC industries. The New Media industry will be created over the next three to five years out of innumerable wild guesses, valiant tries, and spectacular flops. There is no formula for success. There is no roadmap. And there is no place to hide.”
Biography:Mark Stahlman was the president of the New York-based research and financial services firm New Media Associates in the 1990s. (Entrepreneur/Business Leader.)
Date of prediction: March 1, 1994
Topic of prediction: Information Infrastructure
Subtopic: General
Name of publication: Red Herring
Title, headline, chapter name: New Media – What’s Real & What’s Not
Quote Type: Direct quote
Page number or URL of document at time of study:
http://www.redherring.com/mag/issue09/media.html
This data was logged into the Elon/Pew Predictions Database by: Anderson, Janna Quitney