Elon University
The prediction, in brief:

Within a few years there will be hybrid communications systems that combine elements of synchronous and asynchronous communications. These systems will use DSVD (and later ISDN) telephone communications to permit the simultaneous transfer of voice and data, even before the full information highway is in place. It will work this way: When companies post information about their products on the Internet, part of that information will include instructions for how a customer can connect synchronously with a sales representative who will be able to answer questions through a voice-data connection.

Predictor: Gates, Bill

Prediction, in context:

In his 1995 book “The Road Ahead,” Microsoft CEO Bill Gates writes: ”Within a few years there will be hybrid communications systems that combine elements of synchronous and asynchronous communications. These systems will use DSVD (and later ISDN) telephone communications to permit the simultaneous transfer of voice and data, even before the full information highway is in place. It will work this way: When companies post information about their products on the Internet, part of that information will include instructions for how a customer can connect synchronously with a sales representative who will be able to answer questions through a voice-data connection.”

Biography:

Bill Gates, the most influential technology entrepreneur of the late 20th century, was the primary author of the prediction-packed 1995 book “The Road Ahead” and is the founder and CEO of Microsoft Corporation. (Entrepreneur/Business Leader.)

Date of prediction: January 1, 1995

Topic of prediction: Communication

Subtopic: General

Name of publication: The Road Ahead (book)

Title, headline, chapter name: Chapter 7: Implications for Business

Quote Type: Direct quote

Page number or URL of document at time of study:
Page 146

This data was logged into the Elon/Pew Predictions Database by: Guarino, Jennifer Anne