Elon University
The prediction, in brief:

When anything can be put on the market with a couple of clicks of a mouse, there will be even more stupid movies, dull books, sloppy data, and bad analyses – “infoglut.”

Predictor: Locke, Christopher

Prediction, in context:

In a 1993 article for Fortune magazine, Thomas Stewart writes about the networked future, quoting Christopher Locke of Internet Business Report. Stewart writes: ”[Many people say] the big winners on the electronic frontier will be ‘content providers’ – those who make the movies, write the books, and build the databases. But saying content is king is too simple. When anything can be put on the market with a couple of clicks of a mouse, there will be even more stupid movies, dull books, sloppy data, and bad analyses – ‘infoglut,’ in the aptly ugly term of Christopher Locke, editor of Internet Business Report, which made its debut in August.

Date of prediction: January 1, 1993

Topic of prediction: Community/Culture

Subtopic: Information Overload

Name of publication: Fortune

Title, headline, chapter name: Boom Time on the New Frontier

Quote Type: Paraphrase

Page number or URL of document at time of study:
http://proquest.umi.com/pqdweb?Did=000000000469126&Fmt=3&Deli=1&Mtd=1&Idx=3&Sid=1&RQT=309

This data was logged into the Elon/Pew Predictions Database by: Garrison, Betty