Elon University
The prediction, in brief:

The enormous market for entertainment, whether it’s movies or interactive games, will pay for much of the construction of a high-capacity highway to the home. The existing highway – the Internet in particular – will connect with it, widening its circuits and its reach, driven especially by the burgeoning business-to-business markets. And off all these arteries, enjoying full access to them, will be hundreds, thousands, tens of thousands of smaller communities, linked by geography, line of business, or special interest.

Predictor: Stewart, Thomas A.

Prediction, in context:

In a 1993 article for Fortune magazine, Thomas Stewart writes about the networked future, quoting Stacy Horn, owner of a small New York City Internet service called ECHO (for East Coast Hang Out). Stewart writes: ”The enormous market for entertainment, whether it’s movies or interactive games, will pay for much of the construction of a high-capacity highway to the home. The existing highway – the Internet in particular – will connect with it, widening its circuits and its reach, driven especially by the burgeoning business-to-business markets. And off all these arteries, enjoying full access to them, will be hundreds, thousands, tens of thousands of smaller communities, linked by geography, line of business, or special interest. ECHO’s Stacy Horn talks about what she should earn when her electronic salon fills up with the 6,000 to 10,000 people that she figures is its ideal size. Income she calculates at $19.95 a month per person; expenses consist mainly of phone charges and administration, ‘but I can automate most of that, like billing.’ Then she says, ‘I expect to become very rich.'”

Date of prediction: January 1, 1993

Topic of prediction: Economic structures

Subtopic: General

Name of publication: Fortune

Title, headline, chapter name: Boom time on the new frontier

Quote Type: Direct quote

Page number or URL of document at time of study:
http://proquest.umi.com/pqdweb?Did=000000000469126&Fmt=3&Deli=1&Mtd=1&Idx=3&Sid=1&RQT=309

This data was logged into the Elon/Pew Predictions Database by: Garrison, Betty