Elon University
The prediction, in brief:

Online shopping is a $200 million business that has the potential to increase to $4.8 billion annually by 1998.

Predictor: Eager, Bill

Prediction, in context:

In his 1994 book “The Information Superhighway Illustrated,” Bill Eager writes about his view of the future: ”Online shopping is a $200 million business that has the potential to increase to $4.8 billion annually by 1998.”

Biography:

Bill Eager, an Internet marketing pioneer, wrote many books about the field, including the best-sellers “The Information Payoff” and “The Complete Idiot’s Guide to Online Marketing.” He was also known for his presentations and workshops about technology at national conferences. (Entrepreneur/Business Leader.)

Date of prediction: January 1, 1994

Topic of prediction: Economic structures

Subtopic: Shopping

Name of publication: The Information Superhighway Illustrated

Title, headline, chapter name: Chapter 14: Current and Future Services

Quote Type: Direct quote

Page number or URL of document at time of study:
Page 178

This data was logged into the Elon/Pew Predictions Database by: Cooley, Theresa M.