Elon University
The prediction, in brief:

On the highway you will be able to take a video tour of that hotel before you make your reservation. You wonÕt have to wonder whether the flowers you ordered for your mother by telephone were really as stunning as youÕd hoped. YouÕll be able to watch the florist arrange the bouquet, change your mind if you want, and replace wilting roses with fresh anemones. When youÕre shopping for clothing, it will be displayed in your size. In fact, youÕll be able to see it paired with other items you have purchased or are considering.

Predictor: Gates, Bill

Prediction, in context:

In his 1995 book “The Road Ahead,” Microsoft CEO Bill Gates writes: ÒOn the highway you will be able to take a video tour of that hotel before you make your reservation. You wonÕt have to wonder whether the flowers you ordered for your mother by telephone were really as stunning as youÕd hoped. YouÕll be able to watch the florist arrange the bouquet, change your mind if you want, and replace wilting roses with fresh anemones. When youÕre shopping for clothing, it will be displayed in your size. In fact, youÕll be able to see it paired with other items you have purchased or are considering.Ó

Biography:

Bill Gates, the most influential technology entrepreneur of the late 20th century, was the primary author of the prediction-packed 1995 book “The Road Ahead” and is the founder and CEO of Microsoft Corporation. (Entrepreneur/Business Leader.)

Date of prediction: January 1, 1995

Topic of prediction: Economic structures

Subtopic: Shopping

Name of publication: The Road Ahead (book)

Title, headline, chapter name: Chapter 8: Friction-Free Capitalism

Quote Type: Direct quote

Page number or URL of document at time of study:
Page 166

This data was logged into the Elon/Pew Predictions Database by: Guarino, Jennifer Anne