On the Net there are no economies of scale. It really doesn’t matter how big you are. If your content is better, then you’re bigger. The next big wave that’s going to hit is when lots of bandwidth is available.
Predictor: Andreessen, Marc
Prediction, in context:In a 1995 article for InfoWorld magazine, writer Nick Wingfield asks Marc Andreessen the question, “How does the medium change how people should devise their content?” His answer: ”What’s become more apparent in the last few years is that publishers have got these huge economies of scale. All of the sudden on the Net there are no economies of scale. It really doesn’t matter how big you are. If your content is better, then you’re bigger. The next big wave that’s going to hit is when lots of bandwidth is available, when efforts like @Home roll out.”
Biography:Marc Andreessen worked with Eric Bina at the National Center for Supercomputing Applications at the University of Illinois in 1992, to develop a browser that would be usable on any computer, easy to use and graphically rich. In 1993, their browser, Mosaic, completely changed the face of the Internet Ð it allowed HTML “image” tags which make it so text and art can appear on the same page; it allowed easy text scrolling; and it introduced hyperlinks, allowing users to simply click on an area of the screen to go to another document on the Internet. In1994, Mosaic was developed and marketed; the product eventually was named Netscape. (Pioneer/Originator.)
Date of prediction: January 1, 1995
Topic of prediction: Information Infrastructure
Subtopic: Bandwidth
Name of publication: InfoWorld
Title, headline, chapter name: Interview: Marc Andreessen Tackles Internet Issues
Quote Type: Direct quote
Page number or URL of document at time of study:
http://www.javaworld.com/javaworld/jw-03-1996/idgns.java.1995/idgns.java.1995.065.html
This data was logged into the Elon/Pew Predictions Database by: Allen, Patrick J.