Elon University
The prediction, in brief:

[The Internet is] going to make a whole different world in terms of the leverage that large companies typically have, the distribution channels that companies typically have, because their size won’t matter much anymore.

Predictor: Andreessen, Marc

Prediction, in context:

The following was taken from a transcript of a video interview of Marc Andreessen, conducted for the Smithsonian Institution by David K. Allison, curator of the division of information technology and society at the National Museum of American History: ”[The Internet is] going to make a whole different world in terms of the leverage that large companies typically have, the distribution channels that companies typically have, because their size won’t matter much anymore.”

Biography:

Marc Andreessen worked with Eric Bina at the National Center for Supercomputing Applications at the University of Illinois in 1992, to develop a browser that would be usable on any computer, easy to use and graphically rich. In 1993, their browser, Mosaic, completely changed the face of the Internet Ð it allowed HTML “image” tags which make it so text and art can appear on the same page; it allowed easy text scrolling; and it introduced hyperlinks, allowing users to simply click on an area of the screen to go to another document on the Internet. In1994, Mosaic was developed and marketed; the product eventually was named Netscape. (Pioneer/Originator.)

Date of prediction: June 1, 1995

Topic of prediction: Economic structures

Subtopic: E-commerce

Name of publication: Smithsonian Institution Oral and Video Histories

Title, headline, chapter name: Marc Andreessen

Quote Type: Direct quote

Page number or URL of document at time of study:
http://americanhistory.si.edu/csr/comphist/ma1.html

This data was logged into the Elon/Pew Predictions Database by: Allen, Patrick J.