Elon University
The prediction, in brief:

To overcome the problem with administrative overhead, it is possible that information objects will start to include simplified mechanisms for royalty payment. Each object could include attributes indicating the copyright owner, the owner’s NetCash account number, and the requested royalty for various uses of the material.

Predictor: Nielsen, Jakob

Prediction, in context:

Technology development and design guru Jakob Nielsen shares his views in “The Future of Hypertext,” in 1995. He writes: ”To overcome the problem with administrative overhead, it is possible that information objects will start to include simplified mechanisms for royalty payment. Each object could include attributes indicating the copyright owner, the owner’s NetCash account number, and the requested royalty for various uses of the material. This approach would be similar to the Copyright Clearance Center codes often found printed in each of the articles in a research journal.”

Biography:

Jakob Nielsen labeled himself as an “Internet User Advocate” and built a reputation as a speaker and writer in that area. He co-founded the Nielsen Norman Group with Donald A. Norman (a former VP of research at Apple Computer). In the early 1990s, he was an engineer at Sun Microsystems. He invented and patented a number of Internet usability methods. (Research Scientist/Illuminator.)

Date of prediction: February 1, 1995

Topic of prediction: Controversial Issues

Subtopic: Copyright/Intellectual Property/Plagiarism

Name of publication: Multimedia and Hypertext: The Internet and Beyond

Title, headline, chapter name: The Future of Hypertext

Quote Type: Direct quote

Page number or URL of document at time of study:
http://www.useit.com/papers/hypertextfuture.html

This data was logged into the Elon/Pew Predictions Database by: Stotler, Larry