Archive for June 19, 2008

Senior cinema major Emily Robinson will attend the Fusion Arts Exchange program in Los Angeles for five weeks. Robinson was selected from a wide field of applicants as one of five American undergraduate students to participate with 15 international students in writing and production workshops at the University of Southern California School of Cinematic Arts.

It was once pretty simple for a company to share its information with the media: Type up a news release and fax it to the local newspaper. But as today’s print and TV reporters post their stories and video to the Internet, two Elon professors are exploring the ethics behind a new digital tool in public relations – the “social media news release.”