Oct. 21 | 4:45 p.m. | LaRose Digital Theatre
“Sales in Technology – Transferring Enthusiasm to Win”
Wednesday, Oct. 21
4:45-5:45 p.m.
LaRose Digital Theatre
In this presentation, a senior vice president and an account executive with SAS Institute Inc. will share:
- How they’ve developed their professional selling skills
- How they’ve applied those skills to build a successful career
- What to expect from a job in sales.
A young professional enrolled in the SAS Academy, SAS’ full-time training program, will also speak on his transition to the workforce and how his work experience has differed from what he expected.
All students are welcome to attend.
Speakers:
Gene Gsell, Senior Vice President, Retail & CPG, SAS
Gene Gsell leads the comprehensive business and strategic operations of the U.S. Retail, CPG, Media and Telco business at SAS. He brings 30 years of sales and marketing experience to the position, with expertise in sales strategy and execution, e-commerce strategy, profit-growth management, product line introductions and extensions, channel development, business restructuring and licensing. Prior to working at SAS and Marketmax, Gsell served in diverse roles at several retail and wholesale companies, including Danskin, The Timberland Company, Hanes Hosiery and Federated Department Stores (now Macy’s).
Since its inception, SAS’ retail/CPG vertical has been the fastest-growing business within the company. Leading analysts like Gartner and AMR have termed SAS’ vision for retail “industry leading.” Under Gsell’s leadership, SAS has formed strategic partnerships with many well-known retailers, including Lowes, Macy’s and Sears, and CPG companies, like Nestles, Proctor & Gamble and Coke, Media companies like NBC/Comcast and Telco’s like AT&T and Verizon.
Brooke Davis G’12, Account Executive, SAS
As an account executive for SAS, Brooke Davis works closely with four multi-billion dollar accounts to help management increase revenue and profitability, cut cost and make better decisions in a fast growing, competitive environment. She previously worked for Motorola’s Good Technology Group as a regional account manager and then as a regional channel sales manager, and Metrocall Wireless as a sales account manager. Davis is an alumna of the Elon MBA program.
This presentation is part of the Chandler Family Professional Sales Center Speaker Series, which aims to provide an opportunity for industry sales leaders to share their perspectives on topics meaningful to not just sales students, but to all students.