Rhonda Belton recognized as distinguished service award recipient by Little Pink Houses of Hope

Rhonda Belton, associate director of institutional research for Elon University, was a guest at an atypical December Academic Affairs Advisory Council meeting that took a pleasant turn she was not expecting.

A meeting with a twist

The Academic Affairs Advisory Council (AAAC) meeting started as usual, with opening statements and Jennifer Platania pivoting to academic retention.

Addressing the room, Platania said, “Rhonda Belton is one of our superstars in the office of Institutional Effectiveness. Most of you know Rhonda for her amazing work on retention data and PowerBI dashboards and rankings. But today, I’m just here to tell you that if you don’t already know, Rhonda is also an amazing human.”

To Belton’s surprise, the president and founder of Little Pink Houses of Hope, Jeanine Patten-Coble, began to walk to the front of the room alongside Belton’s supervisor at Elon, Rob Springer, executive director of institutional effectiveness, to present her with the organization’s fifth distinguished service award.

A nonprofit that provides hope for patients in their cancer journey

Per their mission, “Little Pink Houses of Hope empowers breast cancer patients and families to live each day to the fullest, with direction, purpose and hope for the cancer journey.”

Standing before the AAAC council, Patten-Coble embraced Belton and addressed the group by offering this sentiment, “Rhonda’s been with us with her heart, her compassion and her love. Each year, we hold a gala to support cancer patients and their families– called Dancing with the Little Pink Stars.

“Rhonda has singlehandedly championed (Dancing with the Little Pink Stars) to help us reach our goal every year of raising a quarter of a million dollars each year for at least the past nine years or more.”

Jeanine Patten-Coble, president and founder of Little Pink Houses of Hope

A big heart and a bigger impact

Woman with pink hair stands in front of artwork
Every February, you can find Belton “wigging out” in a pink wig until she reaches her goal of $1,500 raised to help families of breast cancer patients.

Belton began her relationship with Little Pink Houses of Hope over ten years ago with an ask from the president of the nonprofit. She was working with the cheerleading and dance team at Elon and the organization asked for support from this team to raise awareness for their annual gala. Always one to help and say yes where she can, Belton offered support and helped purchase pink pom poms for the team. From there, Belton was inspired by the Little Pink mission and wanted to play her role.

Money raised from the annual gala, which is attended by 1,000 donors each year, goes directly towards funding retreats for cancer patients and their families. Vacation rentals are donated separately, and the money raised supports weeklong beach retreats consisting of activities, healing, relaxation and memories that last a lifetime.

“So much is offered to patients, but so little is offered to families outside of a clinical setting,” says Patten-Coble. Patten-Coble herself was diagnosed 15 years ago with breast cancer and today shows no evidence of cancer disease in her body, despite being given a 25% chance to live past one year in her diagnosis. She has been recognized as a CNN Hero and featured in People Magazine for her efforts.

Little Pink Houses of Hope

At Little Pink Houses of Hope, a one-week retreat with all expenses paid serves as a pause button for families and patients and an opportunity to feel a sense of normalcy. Programming during the week brings spouses together in a context that is more comfortable to share and reflect on their roles as supporters. Children are given activities to interact with others their age who are going through what they are.

“I feel that God has us here for a purpose and part of my purpose is to help people,” said Belton. “That’s why I am so happy to volunteer my time for Little Pink – it is for such a great cause – an amazing organization that Jeanine has in helping these families when they are going through something so difficult and so life-changing.”

Belton adds that this retreat is the last vacation for some families and for others, an opportunity to heal and cope. It is also a time for spouses to become comfortable with other spouses and bond and talk about the challenges they are each facing.

“Rhonda will go all over town, from Raleigh to Winston-Salem, to find dance instructors for our celebrities for our annual gala,” says Patten-Coble. “She works tirelessly to make sure that a person is a good fit because she understands that relationships are the most important thing, and she understands that these partnerships are creating a relationship for a lifetime for so many of our people.”

Dancing with Elon stars

Two people pose for photo in front of pink background that says "Little Pink Houses of Hope"
Randy Williams, vice president for Inclusive Excellence, poses for a photo at the Dancing with the Little Pink Stars gala event.

Belton has been at Elon for 43 years, and it is important for her to bring members of the university into Little Pink House of Hope. Past fundraising dancers from Elon at the Dancing with the Little Pink Stars Gala have included Randy Williams, vice president and associate provost for inclusive excellence; Mike Kennedy, head baseball coach; Matt Matheny, former head basketball coach; Charlotte Smith, head women’s basketball coach; and Kyle D. Wills, former senior associate athletic director.

“We have an Elon representative at almost every gala,” said Belton. “Elon has such a sense of community, and it’s so great when we have these one thousand people to have Elon represented.” She shared that Elon supports Little Pink, and she likes to see her two passions come together.

Belton is also proud of Elon University for offering its employees community service leave, and she encourages any employee to take advantage of it.

“Doing something meaningful outside of your work at Elon just adds another layer of fulfillment,” said Belton.

Congratulations, Rhonda Belton, for a well-deserved recognition as a distinguished service award winner!


If you have been inspired by the work Belton does, Little Pink Houses of Hope encourages you to become a volunteer and help create lifetime memories for patients and their families.