Elon University's chapter of the Public Relations Student Society of America hosted a successful regional PRSSA conference March 7 in the McEwen Communications building.
The conference, titled “PR in 3D,” explored various dimensions of public relations practice: the agency perspective, an in-house angle and a creative view. The half-day event brought together students from Elon, George Mason University and James Madison University to hear professionals discuss their experiences in PR.
The 25 participants heard from The Content Factor founder Paul McKeon; Alamance Regional Medical Center’s Director of PR Tracey Grayzer; and Trone’s Creative Director Scott Scaggs. Elon’s Assistant Director for Career Services in Communications Ross Wade also led participants through an interactive activity focusing on personal marketing.
Elon’s chapter was selected through a competitive bid process as one of 12 PRSSA chapters from across the country to host a regional event.
Elon students who helped bring the event to campus include:
Executive Board
President: Kyle Johnson
Treasurer: Jeremy Walter
Secretary: Kristen Lueck
Historian: Sydney Little
Public Relations Director: Molly Calpin
Directors
National Liaison: Carolyn VanBrocklin
Membership Services: Morgan Wallace
Professional Development: Craig Orsi
Chapter Development: Alesandra Abramoski
Webmaster: Chris Lorch