Elon competes in Milgard’s Invitational Case Competition on Social Responsibility

A team of Elon University business students competed in the University of Washington Tacoma’s case consulting competition.

A Martha and Spencer Love School of Business undergraduate team participated in the 2018 Milgard Invitational Case Competition on Social Responsibility hosted by the University of Washington Tacoma on March 2.

The team was comprised of Jack Greenwald ’18, Chris Kincade ’19, Caroline Perry ’18 and Margo Pierson ’18.  Christy Benson, associate professor of business law, mentored and accompanied the team to Washington.

The Milgard Invitational Case Competition on Social Responsibility was created by the Center for Leadership & Social Responsibility in the Milgard School of Business at the University of Washington Tacoma.

One week prior to the competition, the 17 participating teams were presented with a case about the future of artificial intelligence and Microsoft’s corporate social responsibility strategy. The teams had 72 hours to analyze the case and submit their unique and feasible presentations to the competition organizers. All teams presented their solutions before a panel of judges at the University of Washington Tacoma campus.

“Competing at MICCSR was a great experience because it pushed us to research the future of artificial intelligence and develop a strategy that would include communities that are normally overlooked or disrupted by big tech,” said Perry, an international business major.  

The other participating teams were from University of Texas at Austin, University of South Carolina, Nanyang Technological University, University of Calgary, University of Hawaii Manoa, University of Florida, Brigham Young University, Florida State University, Georgetown University, University of Queensland Australia, Stetson University, Thammasat University, St. Xavier’s College, University of Vermont and Gonzaga University.

“It was an awesome opportunity both learning about the future of artificial intelligence, and presenting to Microsoft executives,” said Pierson, a management and marketing double major.  “This was the most challenging competition I’ve done yet, so receiving positive feedback from the judges who are experts in the field was incredible!”