Use of Elon graphics

Please read this note for information on use of the new Phoenix graphics and other college symbols.

With the successful launch of the Phoenix, College Relations and

Athletics have received many questions regarding use of the new graphics symbols.

To clarify some confusion and answer your questions:

The Phoenix graphics form Elon’s athletics identity and are

appropriate for athletics or general school spirit uses. We have already seen inappropriate uses, with the graphics appearing in incorrect colors or

in non-athletic publications. To ensure that the symbols are used

correctly and appropriately, ALL use of the Phoenix logos should be

cleared through Trip Durham, assistant director of athletics for

marketing and home event operations. Trip has the graphics

and can tell you if your use is appropriate. Trip also will have access to new variations of the Phoenix graphics which are currently being developed.

Meantime, the Office of College Relations is developing a new

institutional graphics package that will be available for all

non-athletics applications. This will emphasize the word Elon and convey

the strong qualities that distinguish the college. The new marks will

be available for business cards, stationary, academic and departmental

publications. These marks will replace the current cupola graphic that

has been used as an institutional symbol. Our goal is to have the new

marks completed before the beginning of fall semester. We will notify

you about progress and how you can obtain the new graphics. We’ll also publish a style manual to detail the proper uses of all college symbols.

Please contact Dan Anderson at X2231 if you have questions. Thanks!