Academics & Research

How can sales professionals recover trust when it’s damaged? Chris Nelson, associate professor of marketing at Elon University, addresses this question in his latest research, published in Industrial Marketing Management.

In her Distinguished Scholar Lecture, "Research as the Highest Form of Play," Professor of Exercise Science Caroline Ketcham explored the many facets of her academic career, painting a picture of a scholar, mentor and steadfast collaborator.

The associate professor of English’s first novel explores family secrets and her Cuban heritage.

Weekly meetings in the Department of Physics and Astronomy returned with a special focus on student clubs.

The associate professor of cinema and television arts was one of nearly 400 attendees at the 2024 Vision Africa Media Institute in Umuahia.

In a column for Sports Business Journal, the associate professor of sport management and director of the media analytics program shares how the Sports Media Lab surveyed students about what they would pay for sports streaming content.

Srikant Vallabhajosula collaborated with Alys Giordano on a research project examining gait in individuals who use prostheses for ambulation. Their main finding was that backwards walking affected pace and gait variability more than rhythm and base of support in individuals who use prosthetics for ambulation.

Second-year DPT students Kaleigh Jenkins, Danielle Essex and Ginny Shafer shared their research findings on Bharatanatyam dancers at the Winston-Salem Dance Medicine Conference.

The home designed and built by students, one of six constructed in the EcoVillage at Loy Farm’s first phase, involved more than 60 students over the course of an academic year and yielded lessons students will carry into their futures.

Elon faculty presented at the 30th Lavender Languages and Linguistics Conference at the University of Brighton in Brighton, England.