Academics & Research

Michael Rodriguez, assistant professor of marketing, and Earl Honeycutt, Martha and Spencer Love Term Professor of Marketing, recently had their research on customer relationship management published.

Lauren Kearns publishes article about the making of a multimedia dance piece.

In recognition of Elon University’s successful technology support unit, Fred Melchor, director of Campus Technology Support, received an invitation to present at the UNC Cause Conference.

Alex Yap, an associate professor of management information systems, presented research titled "Cloud Computing Services in Finance: Ready for Ubiquitous Computing?" at the INFORMS Conference (Institute for Operational Research & the Management Science) held at the Charlotte Convention Center in Charlotte, N.C., from Nov. 12-16, 2011.

John Burbridge, a professor of operations and supply chain management, presented "Sabermetrics: Analytics and Baseball" at the INFORMS Annual Meeting on Nov. 16 in Charlotte, N.C.

Lucinda Austin, an assistant professor in the School of Communications, recently co-authored an article about how public relations ethics is taught internationally.

Associate Professor of Fine Arts Shawn Tucker presented a paper Nov. 14, 2011 at the 4th International Conference of Education, Research and Innovation (ICERI2011) in Madrid, Spain.