Marketing & International Business

Assistant Professor of Marketing Prachi Gala was featured in the "Ask the Experts" section of the article that focused on gas rewards credit cards and tips for choosing the best option.

Assistant Professors Nawar Chaker and Prachi Gala examine the tension that may arise when salespeople attempt to simultaneously perform the role of salesperson and friend.

The sales role play competition involved generating awareness of Amica Mutual Insurance Company and marketing the company's opportunities to prospective employees.

Carson White ’20 and Cassidy Nozemack ’21 were among more than 300 students participating in the professional selling competition hosted by Florida State University.

The assistant professor of marketing won a best paper in social media and marketing technology award and presented two papers during the association’s annual conference.

The Bunnell Idea Group founder and CEO visited Elon on Nov. 4 as part of the Chandler Family Professional Sales Center Speaker Series.

The marketing professor and alumnus received the Best Paper in Personal Selling and Sales Management honor at the Society of Marketing Advances 2019 conference.

The students join a global community of Fellows charged with increasing campus engagement with innovation, entrepreneurship, design thinking and creativity.

Three Elon students competed against 71 peers in the University of Wisconsin-Eau Claire sales competition.

The career event helped over 75 students connect with employers to learn how to engage, prepare and succeed in the business world.