Marketing & International Business

An article on the equivalence failures in multicultural comparative research co-authored by Professor Emeritus Earl Honeycutt was named the 2013 Best Article.

The center on the first floor of the Koury Business Center named for one of Elon’s most devoted families is the centerpiece of a sales program that school leaders cite for helping to elevate the university’s national reputation.

Four Martha and Spencer Love School of Business professors recently had their research on anti-human trafficking policies and freedom of the press published in the International Journal of Management and Marketing Research.

Having pizza delivered to a classroom is nothing new, but how it happened in an Introduction to Marketing course last week came with a unique twist.

A head injury in 2003 ended Chris Nowinski’s career with WWE and led him to co-found an institute “dedicated to solving the sports concussion crisis through education, policy, and research.”

Michael Rodriguez, assistant professor of marketing, and Haya Ajjan, assistant professor of management information systems, recently presented at the Academy of Marketing Science’s annual conference.

A Bloomberg Businessweek survey of undergraduate business students in the Class of 2013 ranked Elon’s program as one of the nation’s best.

The Martha and Spencer Love School of Business sales program is recognized for preparing and placing top talent in professional selling roles.

An annual program held April 18 celebrated the achievements and service of those involved with the business school, as well as the accomplishments of a distinguished alumnus.

Ambassador Bonnie McElveen-Hunter, founder & CEO of Pace Communications, on Wednesday received the Elon University Medal for Entrepreneurial Leadership.