Marketing & International Business

An annual program held April 18 celebrated the achievements and service of those involved with the business school, as well as the accomplishments of a distinguished alumnus.

Ambassador Bonnie McElveen-Hunter, founder & CEO of Pace Communications, on Wednesday received the Elon University Medal for Entrepreneurial Leadership.

Michael Rodriguez, assistant professor of marketing, and Haya Ajjan, assistant professor of management information systems, recently presented at the National Conference in Sales Management.

Ashley Bunting is building a résumé with ties to NASCAR, which is both a passion and career calling for the Elon University junior.

Caitlin Jones '13 was named overall champion when she traveled with classmates to Florida State University for a contest featuring 27 other schools.

Michael Rodriguez, assistant professor of marketing, served as a panelist at the American Marketing Association’s 2012 Summer Marketing Educators’ Conference on August 18.

Associate Professor Lawrence Garber’s research examining the association between learning and learning style in the playing of functional marketing games has been published in the Marketing Education Review.

Co-authored with colleagues from the Dublin Institute of Technology, the two Elon faculty members make case for more "experiential education."