Media Analytics

During its annual awards celebration, hosted April 20 in Turner Theatre, the School of Communications acknowledged the outstanding contributions of several faculty and staff members, and bid farewell to Glenn Scott and Jeff James.

During the April 4 event, students from the School of Communications and the Martha and Spencer Love School of Business asked questions regarding Winkler’s own career, the rise and growth of Bloomberg News, and the future of the country’s banking industry.

The student-run news organization was recognized widely in the Society of Professional Journalists Region 2 Mark of Excellence Awards, earning first place in nine categories.

In conjunction with the Student Professional Development Center, the School of Communications hosted the Communications and Sport Management Meet and Greet on March 28, attracting more than 200 students and 20 employers representing a variety of communications-related industries.

The School of Communications hosted its first-ever trivia contest for members of the Communications Fellows program, testing the students’ knowledge of the Tar Heel state, pop culture and other fun facts.

Ashleigh Afromsky ’22 joined Assistant Professor Jenny Jiang and Professor Qian Xu to examine the job descriptions of nearly 35,000 positions related to media analytics following the COVID-19 pandemic. Their findings were recently published in the March edition of Journalism & Mass Communication Educator.

The Winter Term course exposed the Fellows to different communications industries and promoted bonding among the first-year cohort.

The student-run strategic communications agency captured one silver and four bronze accolades at the AAF Triangle’s 2023 American Advertising Awards gala.

The assistant professor of communication design explored why individuals use automated features like autocorrect on iPhone, Smart Reply on Gmail, and autoplay on YouTube.

The annual conference held during Sunshine Week will feature a keynote presentation by Meredith Clark and Tracie Powell on the challenges and opportunities facing BIPOC-led news organizations. Registration is now open.