Sport Management

Speakers representing the NBA, NFL, MLB, ACC and Minor League Baseball discussed their experiences in the sports industry and highlighted the value of a diverse work force.

As part of a peer-reviewed article in the International Journal of Sports Marketing and Sponsorship, the assistant professor of sport management and his co-authors generated a composite sport fan equity index to estimate the asset value of an individual fan to a sport organization.

As associate dean for undergraduate affairs and assessment, Weaver will help guide undergraduate academic programs in partnership with Dean Rochelle Ford and School of Communications faculty and staff members.

Before their research was published this fall by the North Carolina Alliance for Athletics, Health, Physical Education, Recreation, Dance and Sport Management, it began nearly five years ago as a Spring Undergraduate Research Forum (SURF) project.

Associate Professor Hal Walker’s Event Management service-learning class coordinated a two-day golf fundraiser in November to benefit the Liberty-based nonprofit organization dedicated to providing quality therapy services.

With the COVID-19 pandemic impacting television production around the globe, Elon University’s student-run weekly sports magazine show has gone virtual to continue to tell insightful and entertaining stories.

Adam Giardino, a broadcaster with the Scranton/Wilkes-Barre RailRiders, spoke to students about his start in the broadcasting industry and his role as president of the Black Play-by-Play Broadcaster Grant and Scholarship Fund.

The Elon alumnus, who studied sport management and Spanish, is finishing up his first season as the player education and cultural development coordinator for the MLB organization.

Associate Professor Hal Walker’s Event Management Service Learning class has coordinated a two-day golf event in early November to benefit the nonprofit organization dedicated to providing quality therapy services.

Andrew Scarlata ’19, a member of the Washington Nationals organization, provided an insightful keynote address at the Sport Management Department’s fall internship forum held virtually on Oct. 19.