General Guidance for Shooting & Editing Videos

Camera Setup

• When capturing video, ensure that the camera is color-balanced based on the dominant light source illuminating the subject.
• During interviews, position the camera lens at eye level and use a tripod. This approach will yield a solid, professional-looking shot.
• Exceptions to using a tripod can be made when the subject is engaged in physical activity or performing a demonstration.

Audio Capture

Use either a lavalier microphone or a quality shotgun microphone for audio recording.

• When using a lavalier microphone:
  • Center the mic on the interview subject’s shirt, reasonably close to the collarbone.
  • Orient the microphone element upward, toward the person’s chin.
  • Conceal the microphone cable as much as possible to avoid distracting the viewer. Running the cable under the person’s shirt and clipping it to their collar is an effective method.
• When using boom/shotgun microphones:
  • Position the mic over the person’s head, pointing downward.
  • Place the microphone roughly 8 inches away from their mouth.
  • Frame your shot so that the microphone remains out of the scene.

Audio Levels

While recording audio, aim for average levels around -15 dB on your audio meter or VU meter.

Composition

When shooting interviews or B-roll, keep in mind the Rule of Thirds:

• Divide the image into a 3×3 grid using equally spaced horizontal and vertical lines.
• Place important elements at the intersections of these lines or along the lines themselves. This creates a visually appealing and well-structured composition.

Accessibility

When editing your video project, adhere to guidelines set by the Americans with Disabilities Act (ADA). This ensures that your content reaches the entire audience and adds value to your video.